innovative designs at jewellery week

August 16, 2010 :: Posted by - web_glnews :: Category - Gemstones, Jewelry

Students of the National Institute of Design (NID),is the only institute participating in the India International Jewellery Week (IIJW), presented a unique and innovative jewellery collection which left the viewers enthralled on the inaugural day Sunday.

The edgy and funky collection, called New Adorn, was put jointly by five students – Swati Agarwal, Chetan Sharma, Avantika Kumar, sanjeev Gupta and Gauri Pandey – of the Lifestyle Accessory Design department of the NID, which is a premier institute in the field of design education and research. “We always relate jewellery with precious and non-precious gems but the fact is that the beauty of the jewellery piece lies in the beauty of the material, whatever it may be. The whole focus of our collection was to make use of curious and different materials to make jewellery designs,” said Pandey.

Models sashayed the ramp in black outfits tiring uncommon and experimental designs for neck pieces, waist chains, rings and earrings among other pieces. Few models also sported jewellery pieces at seats which are not usually adorned. “We are have tried to make designs which are not characteristic. When we were working on the designs, we realised that there are so many other places in the body that you can decorate with a piece of jewellery. So we created designs by discovering new geographies of adorning the body,” Pandey added.

The students also strained on the fact that their designs are eco- and nature friendly. “We also tried to make the designs eco-friendly and close to the nature by using integrating used cans and cold drink bottle crowns since we felt that that will be the base of designs in the future,” said Agarwal, another student of the team.

The team also said that their collection revisited educational aspects of Indian traditions to explore alternative techniques and materials to lend a bold, alluring and exhuberant petition to their work. IIJW is India’s first jewellery week and will run till Thursday at the Hotel Grand Hyatt, Santa Cruz.

The extravaganza will showcase the collections of 30 designers, together with Farah Khan Ali, Varun D. Jani, Bina Goenka and Rhea Nasta. Well-known jewellery brands like Mirari, Gitanjali, Amrapali, Tanishq and Ganjam are also participating.

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